Coca-Cola’s 2020 Video

Coca-Cola’s 2020 Video


Got to talking about this video with Rick Scherle from the American Management Association in between our presentations at the DECA Western Regional Leadership Conference, revisited it over the weekend, and wanted to share it with you. If you haven’t seen it yet, it’s one of the best social media strategy outlines out there. Coke is so good they’re making up their own terminology.

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