Vicarious
Vicarious represents a new model of staffing agency, boasting a roster of world-class international creatives. CROWN partnered with Vicarious to develop a brand identity that showcased their creative and technical prowess, attracting top-tier creatives and businesses alike. We also crafted a comprehensive brand and marketing strategy, created engaging social content, produced motion graphics, and designed and developed their website.
The logo was meticulously designed to represent diversity across all cultures, symbolizing inclusivity and global reach. Instead of adhering to specific hex codes, we opted for an unconventional color palette with punchy primary and secondary colors, allowing for flexibility and creativity in various applications.
Our subversive messaging and marketing campaign was crafted to captivate creatives and innovative companies, setting Vicarious apart from traditional staffing agencies. Drawing inspiration from modernist color pop branding, we developed a website that delivered a super clean, vibrant, and engaging user experience. This approach not only enhanced Vicarious's online presence but also resonated with their target audience. The results have been impressive, attracting clients from businesses of all sizes, including major corporations like Amazon, demonstrating the effectiveness of our comprehensive brand and marketing strategy.
Client: Vicarious Creative Talent Agency
Agency: CROWN
Strategy & Execution: Daniel Caballero, Zach Huntting, Luis Antezana, Laina Vereschagin, Debi Boyette
Graphic Design: Daniel Caballero
Motion Graphics: Daniel Caballero
Web Design and Development: Daniel Caballero
Shout Outs: Cameron Coupe, Katie Bock, Evan Price, Mary Warsinske
Our subversive messaging and marketing campaign was crafted to captivate creatives and innovative companies, setting Vicarious apart from traditional staffing agencies. Drawing inspiration from modernist color pop branding, we developed a website that delivered a super clean, vibrant, and engaging user experience. This approach not only enhanced Vicarious's online presence but also resonated with their target audience. The results have been impressive, attracting clients from businesses of all sizes, including major corporations like Amazon, demonstrating the effectiveness of our comprehensive brand and marketing strategy.
Client: Vicarious Creative Talent Agency
Agency: CROWN
Strategy & Execution: Daniel Caballero, Zach Huntting, Luis Antezana, Laina Vereschagin, Debi Boyette
Graphic Design: Daniel Caballero
Motion Graphics: Daniel Caballero
Web Design and Development: Daniel Caballero
Shout Outs: Cameron Coupe, Katie Bock, Evan Price, Mary Warsinske
Client: Vicarious Creative talent agency
Title: VICARIOUS brand identity and web
Tags: brand identity, Strategy, Creative Direction, Design, web design, web development, Motion Design, Video Production, Poster Design,
CROWN SOCIAL
Links
www.vicariousagency.com
www.vicariousagency.com