The challenge


Castbox, a venture-funded startup with offices in Palo Alto and Beijing, needed to leverage an immediate technology-driven advantage to differentiate themselves in a market rife with competitors.


The approach


The app is super sleek, but you only get one chance to make a first impression, and we spiffed up their website, landing pages and ads to meet the same high standard in order to decrease their user acquisition cost via social and programmatic ads.



Colors



Castbox, mobile-first, responsive website
Castbox mobile app

Results


Since launching w/ Crown Social’s support, Castbox has gained over 15 million users worldwide and grown its audio library to 50 million episodes.

Castbox

Project Information

Client: Castbox
Title: FIND MORE OF WHAT YOU LOVE
Tags: Brand Identity, Web Design, Web Development, paid and organic Social
Credits

Creative Direction and Concept CROWN SOCIAL
Compositing, Editing CROWN SOCIAL