CROWN — we design influence across brands, narratives and culture

CROWN x Trelliswork Partnership



Date
October 30, 2025
Author
CROWN



CROWN is partnering with Trelliswork, a RevOps and GTM architecture firm based in Redmond, WA. We're excited to be able to offer this partnership to our mid-market clients who are looking to engineer revenue predictability across their entire marketing-to-pipeline flow.

Full press release below.

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FOR IMMEDIATE RELEASE

October 30th, 2025 - Seattle, WA

World-Class Creative Meets Technical GTM Systems.


New Partnership Targets $10M-$50M B2B Companies.
Seattle, WA -- Trelliswork and Crown Social partner to deliver what traditional agencies can't: integrated creative, media strategy, and revenue operations for mid-market B2B.

Mid-market businesses need more from marketing than ever before to stand out. The B2B world got 20x noisier overnight. Being visible requires world-class creative, sophisticated media strategy, and the technical systems that turn attention into revenue.

Traditional agencies can't deliver this. They're stuck at enterprise price points while lacking the technical GTM capabilities mid-market companies need to build actual revenue engines.
Trelliswork and Crown Social are fixing this through a partnership that combines what each does best.

"Marketing agencies are built for creative and campaigns, not revenue systems," says Mike Nash, CEO of Trelliswork. "Our clients need creative and media capabilities as distribution add-ons to the GTM systems we're building. Crown Social gives us exactly that, which we can now integrate directly into a client’s revenue engine."

Here's what each partner gains:

Trelliswork adds creative production, social media strategy, and paid media capabilities through Crown Social's in-house and distributed talent network. These become integrated components of the GTM systems Trelliswork builds, not standalone creative services.

Crown Social gains access to GTM systems and revenue operations capabilities that most marketing agencies lack the technical expertise to deliver effectively. They can now offer clients complete revenue-generating systems, not just creative output.

"Traditional agencies charge enterprise rates and deliver creative in a vacuum," says Zach Huntting, CEO of Crown Social. "We're doing something different. Our creative work plugs into Trelliswork's GTM infrastructure. Clients get integrated systems where creative drives distribution, distribution feeds pipeline, and pipeline converts to revenue. That's what mid-market businesses actually need."

The partnership targets founder-led companies in B2B technology, health tech, and robotics generating $10M to $50M in revenue. These businesses face intense competition and sophisticated buyers who are drowning in generic content.
They need to stand out. But standing out requires both world-class creative and the technical systems that activate channels, increase surface area, and drive revenue outcomes.

Traditional agencies deliver one or the other. Never both. And rarely at mid-market pricing.

The model works because both companies operate without the overhead that drives enterprise agency pricing. Crown Social unites centralized marketing strategy with a global network of influential creatives who bring campaigns to life where audiences already are. Trelliswork provides fractional GTM leadership instead of expensive full-time teams.

Together they deliver modern full-service capabilities: world-class creative, media strategy, and advertising integrated with GTM systems and revenue operations that actually drive pipeline and revenue.

No more choosing between creative excellence and revenue systems. No more paying enterprise rates for capabilities that don't connect to business outcomes.

Mid-market companies get what they need: integrated creative and GTM infrastructure that makes them visible and drives revenue growth.

Sales and marketing leaders can reach out directly to learn more.

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About Trelliswork 
Trelliswork builds repeatable sales and marketing systems that free mid-market leaders from go-to-market guesswork. The company serves B2B businesses in robotics, health tech, SaaS, and professional services, delivering AI-enabled GTM strategies and revenue operations infrastructure that scale results without scaling headcount.

About Crown Social 
Crown Social is an independent, award-winning, social-first creative agency delivering world-class creative, social, and paid-media campaigns, and specializing in ideas that cut through the noise and drive engagement for brands from startups to global enterprises.








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