Tegria
Tegria is a global healthcare consulting and services company, wholly-owned by Providence, and dedicated to delivering market-leading solutions for providers and payers worldwide.
As a strategic advisor to senior Providence and Tegria leadership, CROWN consulted on the strategy and communications around the merger of three portfolio companies into one entity to establish a platform for future growth.
In addition to helping craft the M&A transaction deck defining enterprise value, valuation, governance approval, board structure and timeline, market opportunities, competitive advantages, and strategic goals, leading to a combined company with nine figures in annual recurring revenue, CROWN created positioning and messaging aimed at helping employees and customers understand the benefits of the alignment.
In addition to helping craft the M&A transaction deck defining enterprise value, valuation, governance approval, board structure and timeline, market opportunities, competitive advantages, and strategic goals, leading to a combined company with nine figures in annual recurring revenue, CROWN created positioning and messaging aimed at helping employees and customers understand the benefits of the alignment.
"Our Stories" is a commercial spot concepted and produced by CROWN for Tegria in 2021.
For this video, we took an artful approach to a testimonial-style video. We built out each of these sets in-studio, pulling in texture, cultural influence, and color theory to bring the characters and their worlds to life.
We had a lot of fun building out all of these worlds alongside our client, Dana Gratton, and our amazing creative team: Talia Green, Tyler Kalberg, Damian Payne, Mandy Kehoe, Finch Izatt, Lela Wulsin, Bren Lamb, Sara Mustelin, Vince Klimek, Michael LePard, Mark Bueing, Greg Smith, Lindsay Watkins, Meg Schmitt, Andy Clark, Camille Durand, Drew Tekulve and Ron Kanecke. Actors: Allegra Sweeney, Josephine DeLellis, Christian Day, Jessica Teel, Nadine Bivens., Naho Shioya, Denise “Niecey” Chong, Rohish Deshmukh and Stephen Kelsey. Voice actors: Dacey Else, David George, Elena Flory Barnes, Alexa Elmy, Stephen Weyte, Millie Snook, and Rohish Deshmukh.
Partnership w/ Seattle Kraken & The One Roof Foundation
CROWN also facilitated a deep partnership with the Seattle Kraken, an organization that shares Tegria’s commitment to health and underserved communities, specifically through its One Roof Foundation.
The aim of the newly formed collaboration between the Seattle Kraken’s One Roof Foundation and Tegria is to boost the health and wellness of residents in Seattle’s South Park, a community plagued by significant health challenges caused by pollution, proximity to Superfund sites and highways, and a lack of activities for youth.
“All kids should have access to sports and safe places to play as well as clean air to breathe, but unfortunately that’s not a given in some neighborhoods.”
-Mari Horita, VP, community engagement & social impact for the Seattle Kraken, and executive director of One Roof Foundation.
As part of the partnership with the Seattle Kraken, CROWN also designed environmental graphics for use inside Seattle’s Climate Pledge Arena and outside on the grounds of the Seattle Center during hockey games as well as NBA/WNBA games and concerts.
03
Naturally, the collaborative efforts, compelling content, and community narratives required a captivated audience. To this end, CROWN crafted and implemented a finely-tuned paid social media campaign, strategically directed at influential decision-makers and key stakeholders, to foster brand recognition and connection with Tegria.
Finally, in collaboration with our friends at Connors & Co., we spearheaded the creation of an expansive exhibit for the 2022 HIMSS conference, ensuring the inclusion of nine video displays to prominently feature this and future video content.
Work
About
Mood
Careers
Blog
Contact
Advertising
Apparel
Brand/Identity
Campaigns
Community Building
Consulting
Content
Design
Exec Comms
Experiential
Go-to-Market (GTM)
Influencer
Motion
Packaging
Presentations
Product Design
Research
Social Media
Social Monitoring
Social Selling
Strategy
Training
UX/UI
Video
Web
1 Hotels
Amazon Alexa
Amazon Music
Blue Nile
Boo’s
Brooks Running
Castbox
Dell Technologies
Dick's Drive-Ins
Docusign
Future Arts
Gold Bar
iHeartMedia
Intuitive Surgical
Microsoft Design
Obedience Department
Seattle Interactive
Tegria
Vicarious
Vonage
WA Golf
Wizards of the Coast
Zillow
Seattle Office of Economic Development
Creative Mornings
Vicarious Creative Talent
Something Forever Design House
Youth Advisory Board
Motion Picture Association / Trusted Partner Network
Assembly
Creatives for Climate / Ethical Agency Alliance
Seattle Good Business Network
Washington Technology Industry Association
Legal
Privacy
Cookies
Terms & Conditions
Sitemap
Spotify
TikTok
Vimeo
YouTube
Twitter/X
Flickr
Github
Tumblr
“Crown Social Agency”
©2025 All rights reserved